Trying to stay on top of platforms like Facebook, Instagram, TikTok, LinkedIn or YouTube is a whole job.  (Note: Your website and email are also platforms many overlook.)  Yes…you need to let people know what it is you do and how they can go about getting you to do it for them.  But trying to

This sounds easy enough to do, but when you’re the person that wants to communicate everything you possibly can in hopes that your message will be heard, what you’re saying becomes less attractive.  I’m guilty of this myself.  As we try to craft the perfect email or sales pages we tend to get a bit

Share on TwitterIf you have an outdated image on your website, social media pages or media sheets, please update them ASAP.  You may think this is not a pressing issue, placing little importance on it, but think again.  Showing up to that live speaking engagement or even a Zoom call looking unrecognizable (or different than

Share on TwitterWith anything tech in your business, you need to be thinking longterm.  And with so many options out there, it’s easy to get caught up in the wrong tech. You see someone doing something in their business, so obviously, you want to do it, too.  Or…everyone is on that bandwagon over there, so that

A set it and forget it mentality when it comes to your site is not the right position to take.  I say it all the time…Your website is a living, breathing tool in your business.  It will grow and evolve and expand you to new levels as long as it’s nurtured, cared for and looked